TV Market Round-Up: July 2012

30 Aug 2012 
Televisions

Commercial television channels saw their network revenue decline in July as the BBC dominated ratings around the London 2012 Olympics.

ITV1 saw its revenue dip -8.9% in the month, compared to July 2011, according to latest agency estimates.

Channel 4 took the biggest hit, down -15.8% YoY, but the broadcaster will be hoping that its Paralympic coverage in August and September will boost revenues.Channel 5 saw a -7.9% decline, while ITV breakfast was down -0.8%. Overall, Total Terrestrial (including ITV Breakfast) was down -10.5% YoY, while Total Satellite was up 11.2%.

Network Revenue

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ITV Franchise Area

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Network CPTs

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Commercial Impacts

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TV market data is available in mediatel.co.uk's TV Database.
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