ABCs: The Times up 10% year-on-year

16 Mar 2017  |  Newsline Staff 
ABCs: The Times up 10% year-on-year

Daily Market

Amid a sea of declines, The Times is continuing to do something right, with both its daily and Sunday editions managing to increase their circulations over the year, according to the latest ABC results for February.

Up almost 10% year-on-year (down -2.3% month-on-month), The Times' weekday issue now sells 441,100 copies a day.

Metro (full UK footprint) also performed well with a near 10% year-on-year increase taking its total circulation to a little over 1.48m. It also recorded the smallest decrease between January and February (-0.1%).

The Sun was hit hardest compared with the previous month, down -4.5% (-74,700 copies), followed by the Daily Mail which was down -3.8% (-57,200). However, the two still remain the most popular paid-for national newspapers.

Meanwhile, the Daily Telegraph was down -3.2% month-on-month – 15,000 fewer sales than in January – while the Financial Times was down -2.5% and the Guardian down -1.4%.

Sunday Market

Like the vast majority of daily titles, the Sunday newspaper market took a bit of a hammering in February.

Just one title - the Daily Star Sunday - recorded any growth between January and February, but that was marginal at 0.7% - or 1,900 copies.

Over the year, the Sunday Times, like its daily counterpart, once again managed to defy all current trends and record further growth. The title was up 3%, boosting its circulation by more than 23,000.

Elsewhere, however, it was series of declines, but nothing too shocking: the worst performing title was the Sunday Mirror, down -2.7% (17,100 copies), followed by the Sunday People (down -1.4%, or 3,500 copies), and the Sunday Mail, down -1.2% (2,000 copies).

The best-selling Sunday newspaper, Sun on Sunday, is still performing well with a circulation of 1.37m, while the second-best performing title, The Mail on Sunday, flogs 1.25m each week.

Overall, the Sunday market was down by just -0.8% between January and February, but was down -7.1% year-on-year.

London Free Press

The free press market remains buoyant, with a 17% increase to Metro (London’s) circulation helping the market increase its total yearly circulation by 6.7%.

With few changes to circulation over the month, the market was also up 0.5% period-on-period.

Between them, Metro, City A.M. and London Evening Standard manage to flog  more than 1.88 million copies every day.

National Newspaper ABC Figures - February 2017
Daily Titles Feb-16 Jan-17 Feb-17 YoY Actual Change YoY % Change PoP Actual Change PoP % Change
Total Daily 8,006,060 7,907,633 7,708,803 -297,257 -3.7 -198,830 -2.5
Quality
Daily Telegraph 472,936 472,258 457,331 -15,605 -3.3 -14,927 -3.2
Financial Times 195,515 188,924 184,279 -11,236 -5.7 -4,645 -2.5
Guardian 161,152 156,756 154,544 -6,608 -4.1 -2,212 -1.4
i 269,628 266,768 265,815 -3,813 -1.4 -953 -0.4
Times 402,752 451,261 441,059 38,307 9.5 -10,202 -2.3
Mid Market
Daily Express 413,140 392,526 389,028 -24,112 -5.8 -3,498 -0.9
Daily Mail 1,562,361 1,511,357 1,454,129 -108,232 -6.9 -57,228 -3.8
Popular
Daily Mirror 791,839 724,888 700,879 -90,960 -11.5 -24,009 -3.3
Daily Record 174,525 155,772 153,579 -20,946 -12.0 -2,193 -1.4
Daily Star 472,869 443,452 440,048 -32,821 -6.9 -3,404 -0.8
Sun 1,741,838 1,666,715 1,591,997 -149,841 -8.6 -74,718 -4.5
Other
Metro (UK footprint - Mon-Fri) 1,347,505 1,476,956 1,476,115 128,610 9.5 -841 -0.1
National Newspaper ABC Figures - February 2017
Sunday Titles Feb-16 Jan-17 Feb-17 YoY Actual Change YoY % Change PoP Actual Change PoP % Change
Total Sunday 6,131,581 5,745,028 5,697,486 -434,095 -7.1 -47,542 -0.8
Quality
Observer 183,595 185,752 183,617 22 0.0 -2,135 -1.1
Sunday Times 766,001 792,324 789,145 23,144 3.0 -3,179 -0.4
Sunday Telegraph 356,975 359,400 356,743 -232 -0.1 -2,657 -0.7
Mid Market
Mail On Sunday 1,381,077 1,257,984 1,246,226 -134,851 -9.8 -11,758 -0.9
Sunday Express 367,114 335,772 334,181 -32,933 -9.0 -1,591 -0.5
Sunday Post 162,297 143,169 142,377 -19,920 -12.3 -792 -0.6
Popular
Daily Star Sunday. 298,625 256,801 258,690 -39,935 -13.4 1,889 0.7
Sunday People 282,519 240,846 237,394 -45,125 -16.0 -3,452 -1.4
Sun on Sunday 1,412,453 1,375,539 1,370,746 -41,707 -3.0 -4,793 -0.3
Sunday Mail 188,569 168,164 166,195 -22,374 -11.9 -1,969 -1.2
Sunday Mirror 732,356 629,277 612,172 -120,184 -16.4 -17,105 -2.7
Free Press in London ABC Figures - February 2017
London Free Press Feb-16 Jan-17 Feb-17 YoY Actual Change YoY % Change PoP Actual Change PoP % Change
Total London Press 1,764,267 1,873,186 1,881,671 117,404 6.7 8,485 0.5
City A.M 97,974 90,319 90,743 -7,231 -7.4 424 0.5
London Evening Standard 902,005 887,253 897,000 -5,005 -0.6 9,747 1.1
Metro (London) 764,288 895,614 893,928 129,640 17.0 -1,686 -0.2
National Newspaper ABC Figures - February 2017
Sunday Titles Feb-16 Jan-17 Feb-17 YoY Actual Change YoY % Change PoP Actual Change PoP % Change
Total Sunday 6,131,581 5,745,028 5,697,486 -434,095 -7.1 -47,542 -0.8
Quality
Observer 183,595 185,752 183,617 22 0.0 -2,135 -1.1
Sunday Times 766,001 792,324 789,145 23,144 3.0 -3,179 -0.4
Sunday Telegraph 356,975 359,400 356,743 -232 -0.1 -2,657 -0.7
Mid Market
Mail On Sunday 1,381,077 1,257,984 1,246,226 -134,851 -9.8 -11,758 -0.9
Sunday Express 367,114 335,772 334,181 -32,933 -9.0 -1,591 -0.5
Sunday Post 162,297 143,169 142,377 -19,920 -12.3 -792 -0.6
Popular
Daily Star Sunday. 298,625 256,801 258,690 -39,935 -13.4 1,889 0.7
Sunday People 282,519 240,846 237,394 -45,125 -16.0 -3,452 -1.4
Sun on Sunday 1,412,453 1,375,539 1,370,746 -41,707 -3.0 -4,793 -0.3
Sunday Mail 188,569 168,164 166,195 -22,374 -11.9 -1,969 -1.2
Sunday Mirror 732,356 629,277 612,172 -120,184 -16.4 -17,105 -2.7
National Newspaper ABC Figures - September 2016 - February 2017
Sunday Titles Sep 15 - Feb 16 Aug 16 - Jan 17 Sep 16 - Feb 17 YoY Actual Change YoY % Change PoP Actual Change PoP % Change
Total Sunday 6,272,488 5,926,828 5,858,761 -413,727 -6.6 -68,067 -1.1
Quality
Observer 187,671 185,240 185,537 -2,134 -1.1 297 0.2
Sunday Times 770,255 782,659 786,507 16,253 2.1 3,849 0.5
Sunday Telegraph 359,457 364,188 361,600 2,143 0.6 -2,588 -0.7
Mid Market
Sunday Express 362,921 346,912 342,536 -20,384 -5.6 -4,376 -1.3
Mail On Sunday 1,400,582 1,307,497 1,290,598 -109,984 -7.9 -16,899 -1.3
Sunday Post 172,613 146,431 144,917 -27,696 -16.0 -1,514 -1.0
Popular
Daily Star Sunday. 283,658 274,606 267,387 -16,271 -5.7 -7,220 -2.6
Sunday People 290,820 255,832 250,205 -40,615 -14.0 -5,627 -2.2
Sun on Sunday 1,478,697 1,425,959 1,408,355 -70,342 -4.8 -17,604 -1.2
Sunday Mail 198,303 175,888 172,999 -25,304 -12.8 -2,890 -1.6
Sunday Mirror 767,513 661,616 648,121 -119,392 -15.6 -13,495 -2.0

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