the7stars appoints head of data driven strategy

05 Apr 2017  |  Newsline Staff 
the7stars appoints head of data driven strategy

the7stars has announced that Dom Blacklock will lead its data driven targeting strategy across the agency.

Blacklock previously worked at Dentsu Aegis Network’s programmatic platform Amnet as head of campaign management. Prior to that he held roles at MediaMath and m/SIX.

“This is an exciting time to be involved in pushing marketing innovation through the ever-evolving ad-tech landscape," Blacklock said.

"I’m thrilled to be joining an agency with an industry-wide reputation for creativity and transparency.”

Jenny Biggam, owner of the7stars, said: “We are delighted for Dom to join us in order to harness the growth potential of data driven marketing solutions across our agency and for all of our clients.”

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