Are algorithms killing the planning stars?

27 Apr 2017  |   


Planning is not the same discipline it once was - with adtech, data and algorithms all having a profound impact. To understand exactly what this means for the future, we asked a range of experts for their views.

In the short video, hear from Vizeum's Tia Castagno, Publicis' Dom Boyd, AMV BBDO's Craig Mawdsley and Karmarama's Will Collin.


Mediatel's 'Are Algorithms Killing the Planning Stars?' was hosted with partners ITV, Radiocentre and the APG

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