MediaTel

Other MediaTel Group products

Press

Circulation, readership, editorial profiles and contact information for over 10,000 consumer, business, national and regional titles. Find out more.

The Sun replaces TV guide with new glossy magazine

29 July 2010 by Marnie Richards
Print Article
thesun

News International (NI) has announced that The Sun will be replacing its Saturday television guide, TV Mag, with a new glossy magazine aimed at female readers.

The new magazine, which currently does not yet have a name, will be launched later on in the year.

It will include lifestyle features and a new TV listings section, along with a celebrity front cover.

Advertisement

Jane Johnson, The Sun's Saturday editor and associate editor, will head up the new title. Johnson also launched the News of the World's women's magazine Fabulous in 2008, and Closer in 2002.

NI has been promoting an upmarket magazine proposition to media agencies, aiming to attract higher-profile brand advertisers, rather than focusing on direct response ads.

The Sun magazines editor, Jonathan Worsnop, launched TV Mag in 1998. He is now leaving The Sun in order to pursue new challenges.

Click here for over 30,000 articles covering all media.

Latest Press News

The Times to reorganise staff in newsroom shake-up

The Times has announced a newsroom shake-up; Mike Smith has been appointed deputy home editor, and Suzy Jagger has been promoted from politics and business reporter to foreign news editor.

Telegraph launches online shopping and fashion mini-site

Telegraph.co.uk has launched a Fashion and Shopping mini-site (fashion.telegraph.co.uk), consisting of both articles and e-commerce, and featuring a variety of sections.

A newspaper paywall subscriber is worth "only a quarter to a third of a print buyer"

The issue of paywalls still divides opinion - and probably will for some time to come. According to a Benedict Evans from Enders Analysis, a newspaper paywall subscriber is worth "only a quarter to a third of a print buyer".

New Look to launch customer magazine and digital content

New Look is bringing back its customer magazine, in an attempt to appeal to new and existing customers.

Essentials magazine to release "model free" edition in October

IPC's Essentials magazine is releasing a "model free" edition in October, featuring ten real women instead of models or celebrities.

UTV Media to distribute its Sport magazine in Manchester and Birmingham

UTV Media, owner of TalkSport radio station, is extending distribution of its free weekly Sport magazine.

Independent News & Media returns to profit for the first half of 2010

Independent News & Media (INM) has reported pre-tax profits of €63 million (£51.6 million) for the first half of the year.

NRS National Newspaper Round-Up: July 2009 - June 2010

The latest NRS figures for July 2009 to June 2010 show year-on-year readership losses for almost all titles.

ABC Regional Newspapers: Jan-Jun 2010

Yesterday's ABC release paints a fairly dire picture for the regional newspaper market, with all but two newspaper groups posting declines.

Johnston Press reports first year-on-year operating profit increase since 2006

Johnston Press, owner of The Scotsman and The Yorkshire Evening Post, has reported its first year-on-year operating profit increase since 2006.

More Latest Press News available to subscribers

A product from MediaTel Group ©MMX