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Opinion

12 Jan 2021  |  James Leonard 
If Boris’ announcement of Lockdown 3.0 taught us anything, it’s that we must fully commit to playing the long game, writes tmwi's director of digital activation, James Leonard.
11 Jan 2021  |  Dominic Mills 
Dominic Mills looks at the current batch of ads tempting us into new resolutions for 2021
06 Jan 2021  |  Raymond Snoddy 
Raymond Snoddy looks at the two hottest media deals of the year so far, spearheaded by two older industry statesmen

Industry News

Sky’s former director of media, Andrew Mortimer has teamed up with advisory firm Aperto One founder, Scott Moorhead to launch The Aperto Partnership.
TikTok user accounts will be set to private-by-default if they are under the age of 16, as part of a new privacy update rolled out this week.
Sky has appointed Tim Pearson as the new managing director of Sky Media UK, replacing John Litster who is stepping down from the role after eight years.
The Guardian has appointed Mark Rice-Oxley as executive editor, reader revenues.
The broadcaster has appointed Ally Castle as its creative diversity and disability lead.
Premium publisher alliance, The Ozone Project has launched a Manchester-based regional hub to serve agencies and advertisers in the North.
The reach of linear TV and contextual relevance of advanced TV offers a highly cost effective opportunity for advertisers, Unilever’s global media operations director has said.
In the second of two end-of-year specials, experts from across the media and advertising sectors reveal their hopes and plans for a prosperous 2021.
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