Mediatel Logo original-file's-desc Mediatel Logo Connected: Display Connected: Media Landscape Connected: Regional Connected: AV Consumer Surveys Connected: Direct LinkedIn LinkedIn logo icon Twitter Twitter logo icon Youtube Youtube logo icon Flickr Flickr logo icon Instagram Instagram logo icon Mail Mail icon Down arrow

New Launches Steady Volatile Gaming Market

21 Aug 2000  |  MediaTel Staff 

Recent launches dominated the gaming market in the first half of 2000, with 6 titles reporting for the first time. Nintendo magazines suffered badly at the expense of the more popular Sony Playstation and Sega Dreamcast, according to the latest ABC figures for the six-month period to the end of June.

Nintendo Pro lost almost two thirds of its circulation and 64 Magazine and N64 did not fare much better losing a half and a quarter of their circulation respectively.

Computec's Playstation World led the pack racking up over 100,000 sales in it's first audit period with Dennis Publishing's Official Dreamcast Magazine in second place with sales of 51,805.

Jan - Jun 2000 ABC's - Gaming Magazines
Title   Jan 99 - Jun 99 Jan 00 - Jun 00 Actual Change % Ch
64 Magazine Paragon Publishing 36,456 16,280 -20,176 -55.3
Arcade Future Publishing 35,822 n/a n/a n/a
Computer & Video Games Emap 68,210 43,509 -24,701 -36.2
DC-UK Future Publishing n/a 20,383 n/a n/a
Dreamcast Magazine Paragon Publishing n/a 21,673 n/a n/a
Dreamcast Monthly Quay Magazine Publishing n/a 9,103 n/a n/a
Gamesmaster Future Publishing 67,852 50,722 -17,130 -25.2
N64 Future Publishing 82,867 61,687 -21,180 -25.6
Nintendo Official Magazine Emap 90,162 71,310 -18,852 -20.9
Nintendo Pro Paragon Publishing 30,215 9,933 -20,282 -67.1
Nintendo World Future Publishing n/a 12,438 n/a n/a
Official Dreamcast Magazine Dennis Publishing n/a 51,805 n/a n/a
Official Playstation Magazine Future Publishing 385,764 300,459 -85,305 -22.1
PC Gamer Future Publishing 77,220 84,060 6,840 8.9
PC Gaming World Ziff Davis 42,109 40,330 -1,779 -4.2
Play Paragon Publishing 76,528 76,535 7 0.0
Playstation Max Future Publishing 62,298 50,723 -11,575 -18.6
Playstation Power Future Publishing 94,231 76,048 -18,183 -19.3
Playstation World Computec Media UK n/a 100,374 n/a n/a
PowerStation Paragon Publishing 49,277 50,761 1,484 3.0
Total   1,199,011 1,148,133 -50,878 -4.2

Overall the market remained fairly static, down just 4.2% on last year and Future Publishing held their lead over Paragon and Emap though newcomer is Computec Media, whose new title Playstation World sold over 100,000 copies, earned the publishing company 9% of the market share.

Gaming Magazines Market Share By Publishing Company
Publishing Company Jan - June 2000
Dennis Publishing 51,805 10.47
Emap 114,819 11.27
Future Holdings 656,520 53.63
Paragon Publishing 175,182 15.01
Quay Magazine Publishing 9,103 5.97
Computec Media UK Ltd 100,374 8.74
VNU 40,330 3.66
Total 1,231,110 100.00

Subscribers can access the Press database by selecting "Press" from the drop-down box at the top of this page.

Leave a comment

Thank you for your comment - a copy has now been sent to the Mediatel Newsline team who will review it shortly. Please note that the editor may edit your comment before publication.