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AOL's Penny Harris joins Exchange Lab as international SVP

AOL's Penny Harris joins Exchange Lab as international SVP

The Exchange Lab has appointed Penny Harris as senior vice president of international business development.

Formerly head of international revenue at AOL, Harris will be responsible for developing client relationships and implementing a revenue growth strategy in all markets outside of North America.

She will report directly to Chris Dobson, CEO at The Exchange Lab, who said: "I'm delighted to have Penny on board. She brings a great depth of knowledge and experience in digital and technology.

"Penny and I worked together at Microsoft in the mid-2000s, and I am extremely happy that she is joining us to lead our International direct revenue team."

Prior to AOL, Harris worked at Microsoft Advertising Global, where she held the role of Senior Director of Multinational Sales for 13 years.

Commenting on her new role, Harris said: "I am excited to be joining The Exchange Lab at such an interesting time for the company.

"The company's Meta-DSP, Proteus is leading the field in terms of advancements and having been acquired by GroupM in December 2015, the solution provides brands with future-proofing capabilities. The Exchange Lab retains an active direct client business and I look forward to taking this to the next level."

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