Exterion Media, has announced the appointment of Julian Carter as regional sales director for the North.
In his new role he will be responsible for leading and sustaining the company’s profitable revenue growth in the North and leading the field-based sales team.
Carter joins from Wireless Group where he served as group commercial director. Prior to that he worked for GMG Radio as group sales director, and has also held roles at both Capital and Century Radio.
“Julian is joining at an exciting time for the company as we ramp up our strategy to drive commercial growth, alongside the introduction of new products across our UK estate,” said Tony Ramirez, local sales director at Exterion Media.
“He brings with him a wealth of media experience – perfect to drive our Northern team and capitalise on our ongoing investments across the country. We’re looking forward to having him on board!”
Carter added: “I’m excited to return to Manchester and embark on this new chapter in OOH. After 23 years working in radio, I’m sure I will miss it – but I’m keen to learn and lead a brilliant team to drive growth for Exterion Media and the wider OOH industry.”
