Mediatel Logo original-file's-desc Mediatel Logo Connected: Display Connected: Media Landscape Connected: Regional Connected: AV Consumer Surveys Connected: Direct LinkedIn LinkedIn logo icon Twitter Twitter logo icon Youtube Youtube logo icon Flickr Flickr logo icon Instagram Instagram logo icon Mail Mail icon Down arrow

Alex Maddox exits Telmar

09 Oct 2020  |  Mediatel News Staff 
Alex Maddox exits Telmar

After four decades at the company, Alex Maddox has left media research firm Telmar in order to set up an independent consultancy.

Maddox, one of the UK's top media research client service professionals, joined Telmar in the 80s and helped innovate, develop and train on the firm's crosstab, statistical and media planning software.

She worked closely with all aspects of the industry, data suppliers and users, in order to "maximise the value" that clients get out of their many data sets.

More recently, as managing director and global client services director, Maddox helped with strategies that ensured Telmar’s successful growth over the past 20 years.

"I really enjoyed my time at Telmar. I have made some great friends, from within the company and with clients and suppliers within our industry," Maddox said. "The work has been challenging, rewarding and lots of fun."

She added: “my passion has always been client service and helping clients with their media planning and strategic targeting. I hope that by moving to the user side I can use my experience to help people achieve great insights through creative analysis and clever use of industry data and software."

Leave a comment

Thank you for your comment - a copy has now been sent to the Mediatel Newsline team who will review it shortly. Please note that the editor may edit your comment before publication.