15 Sep 2020
The Advertising Standards Authority (ASA) has launched a campaign in Scotland designed to rebuild public trust in advertising and promote its role in helping to keep all ads ‘legal, decent, honest and truthful’.
11 Sep 2020
Lucy Barrett, client director at Radiocentre, tells Mediatel News about commercial radio's response to Covid, whether listening figures are likely to hold up post-lockdown, her favourite radio ad, and her hope for the future of the industry.
10 Sep 2020
Starcom UK's managing director, Nadine Young, has been promoted to the role of UK chief executive, replacing Mark Howley.
10 Sep 2020
Mediatel has today announced that the IPA’s TouchPoints survey data is now available within its new Consumer Surveys app.
10 Sep 2020
The IPA's research director Belinda Beeftink looks at the impact lockdown has had on the lives, daily habits and media consumption of young people.
09 Sep 2020
The Climate Action Working Group, established by the Advertising Association (AA) in partnership with ISBA and the IPA, has launched a new industry standard for climate-friendly advertising production in the UK.
07 Sep 2020
ITV has launched Studio 55 Ventures - a search for new media ideas aimed at enhancing the broadcaster’s reach amongst 16-34 year-olds.
02 Sep 2020
Veriça Djurdjevic, CEO of media agency PHD UK, has been hired by Channel 4 as its first chief revenue officer.
02 Sep 2020
Contextually targeted impressions cost almost a third less than cookie-based, behaviourally targeted impressions, a new study has found.
01 Sep 2020
More than 30 new brands have embraced ITV advertising since the start of lockdown in the UK, according to ITV Commercial.
Data from Mediatel Connected
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