13 Jan 2021
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Raymond Snoddy
Ray Snoddy picks through the bones of the final days of Trump's presidency in the hope that it leads to change and a better way for media
MORE OPINION
18 Dec 2020
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Arif Durrani
Partner content: Insights around changing customer trends and consumption habits can be a valuable part of the mix in the recovery new year, writes Bloomberg's Arif Durrani.
17 Dec 2020
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Kristian Claxton
Partner content: Extending reach beyond linear TV and into streaming sounds expensive, but if done correctly, it can potentially be highly cost-effective, writes Kristian Claxton, head of engagement at Finecast.
16 Dec 2020
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Raymond Snoddy
While it has certainly been a uniquely difficult year, 2020 is closing on a high, writes Raymond Snoddy.
16 Dec 2020
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Nick Manning
Nick Manning goes in search of the truth but finds only conspiracy theories, unreliable source material and deceptive content
15 Dec 2020
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Bob Wootton
Bob Wootton assesses where we are at the end of the year and discusses new start-ups and a new medium with an unfortunate acronym.
14 Dec 2020
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Dominic Mills
Dominic Mills offers his year in review, as he celebrates re-invention whilst considering what would be 'useful' about the year ahead.
14 Dec 2020
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James Smith
The Kite Factory's MD James Smith looks at how subscription services have fared during the Covid-19 pandemic.
11 Dec 2020
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Fran Griffin
MullenLowe Group's senior strategist, Fran Griffin, reveals the thought process behind the agency's most recent recruitment campaign for the NHS.
10 Dec 2020
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Hannah Walley
The days of annual media planning should be behind us, argues Kantar's Hannah Walley, as she analyses the 2020 strategies of Christmas advertisers.
09 Dec 2020
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Raymond Snoddy
The trouble with big picture consultations, as Ray Snoddy argues, is that they stir-up headlines for bad ideas and hide the all-important recommendations.
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