Mediatel: Mediatel News

MICHAELA JEFFERSON

News Editor

Michaela is news editor at Mediatel News. Contact: michaela.jefferson@mediatel.co.uk / 020 7420 3252. Twitter: @mejefferson_

LATEST ARTICLES

30 Jul 2020

Newsworks' executive chair Tracy De Groose is to step down this September, with Jo Allan appointed managing director to lead the national newsbrand marketing body in her place.

30 Jul 2020

Despite a marginally improved outlook for the rest of this year, the UK ad market is not expected to return to year-on-year growth until the second quarter of 2021 - assuming a successful Covid-19 vaccine is by then in place.

29 Jul 2020

The launch of Hits Radio Pride comes following the cancellation of this year's Pride events across the UK, a result of the ongoing Covid-19 pandemic.

27 Jul 2020

According to Zenith's latest adspend forecasts, digital advertising is to claim a 51% share of total global advertising expenditure this year.

20 Jul 2020

Meanwhile, the magazines and digital properties for Sea Angler, Car Mechanics and Your Horse are to move into new ownership under Kelsey Media.

15 Jul 2020

In what the TV marketing body has described as "miserable" news, Tess Alps - the founding CEO and current non-executive chair of Thinkbox - is set to retire at the end of 2020.

11 Jul 2020

Beth Freedman has been named the new UK chief executive of Dentsu Aegis Network's full-service agency, dentsu X, replacing Patrick Affleck.

29 Jun 2020

Big Issue magazine vendors will return to the streets of England, Scotland and Wales on Monday July 6, armed with PPE and contactless card payment equipment as part of new Covid-19 safety precautions.

24 Jun 2020

Commercial radio broadcaster and out-of-home giant Global has joined forces with OOH specialist Kinetic and marketing agency AKA on an outdoor advertising campaign to support London's art and cultural venues.

19 Jun 2020

In light of the uncertainty caused by the pandemic, TV marketing body Thinkbox has updated its 'Demand Generator' optimisation tool to offer users greater flexibility over its output.

+ More articles