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ABCs: Independent's online audience approaches 5.5m

16 Mar 2017  |  Newsline Staff 
ABCs: Independent's online audience approaches 5.5m

While a number of online news sites recorded a decline in traffic in February, the Independent's digital audience was up by 13.3%, taking its total to almost 5.5 million.

February's figures follow a difficult-to-beat January, however, which saw all digital news sites reported a spike in traffic.

Alongside the Indy, Metro also performed well with a 7.5% increase in traffic, while the Sun was up 3.8%.

Down -11.2%, Dailystar.co.uk was hit hardest, followed by the Derby Telegraph which lost a little over 10% of its online audience.

Meanwhile, Trinity Mirror was down -3.5% compared with the previous month, while its overall digital portfolio, including regional titles, was down -2.1%.

Site February 17 daily average unique browsers January 17 daily average unique browsers Actual change % change
MailOnline 15,564,992 15,641,619 -76,627 -0.49
Trinity Mirror Group - Digital 9,290,626 9,492,715 -202,089 -2.13
The Independent 5,472,724 4,830,779 641,945 13.29
Mirror Group Nationals 5,263,527 5,453,722 -190,195 -3.49
The Sun 4,410,613 4,247,921 162,692 3.83
Trinity Mirror Regional Network 4,367,425 4,385,175 -17,750 -0.40
Telegraph 4,069,576 4,044,489 25,087 0.62
Metro 1,710,757 1,590,809 119,948 7.54
express.co.uk 1,599,442 1,637,521 -38,079 -2.33
dailystar.co.uk 882,173 993,425 -111,252 -11.20
Manchester Evening News 758,367 785,747 -27,380 -3.48
Evening Standard 674,830 664,843 9,987 1.50
Liverpool Echo 531,689 555,616 -23,927 -4.31
Wales Online 404,572 381,989 22,583 5.91
Birmingham Mail 337,039 357,713 -20,674 -5.78
Chronicle Live 254,026 277,533 -23,507 -8.47
Hull Daily Mail 138,985 129,197 9,788 7.58
GazetteLive 126,381 134,347 -7,966 -5.93
Daily Post (Wales) 121,509 99,963 21,546 21.55
Bristol Post 112,328 112,586 -258 -0.23
Nottingham Post 109,769 113,624 -3,855 -3.39
Stoke Sentinel 100,739 91,204 9,535 10.45
Plymouth Herald 96,390 94,161 2,229 2.37
Leicester Mercury 87,770 83,230 4,540 5.45
Coventry Telegraph 85,232 86,979 -1,747 -2.01
Derby Telegraph 80,629 89,697 -9,068 -10.11
Huddersfield Daily Examiner 79,685 85,190 -5,505 -6.46
Get Surrey 72,953 58,660 14,293 24.37
South Wales Evening Post 62,839 67,178 -4,339 -6.46
Cambridge News 51,800 52,144 -344 -0.66
Get Reading 50,058 45,404 4,654 10.25
Grimsby Telegraph 43,781 46,904 -3,123 -6.66
Visiter.co.uk 13,638 14,731 -1,093 -7.42
theguardian.com na* na* na* na*
ABC. * theguardian.com is not included in this month?s ABC Web Traffic Certification as it transitions to a new data analytics provider that does not currently supply ABC with sufficient data for an audit.
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