Event at RNCM takes place three weeks ahead of London conference.

Dax shared four new innovations to Dax audience segments, precision targeting, programmatically enabled 3D outdoor and holistic audio measurement solutions at an event on Tuesday.

This will be the first election when we have blatantly politically biased TV channels. How Ofcom handles due impartiality this year is certain to be picked apart by the industry.

Barb Panel Plus will replace Dovetail Fusion and embrace return path and first-party server data.

Current marketing mix modelling misses out on OOH’s true return on investment because it does not include granular enough location data, new research has found.