TOBY BERESFORD
LATEST ARTICLES
07 Aug 2012
Toby Beresford, founder of Leaderboarded.com, says if you are business looking to leverage social data in your campaigns, first work out what you're sifting for in the stream, gain consumer opt-in and then create responses that are triggered as soon as they occur...
20 Apr 2012
Toby Beresford, social media and gamification consultant, on how games can learn from TV, a successful gameshow designed with dual screens in mind and new questions for gamification experts to ask...
05 Jul 2011
Toby Beresford, co-founder of www.pailz.com, explains gamification, interactive media, and 'eating your own dog food'...
03 Mar 2010
Toby Beresford, commercial director for London creative agency Nudge Social Media, says Facebook Credits could change the way we view micropayments.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- Consumer ABCs: Women's Lifestyle
- Apple TV launches beta version of sports multiview feature
- TV market round-up: November 2019
- TV market round-up: October 2019
- TV market round-up: September 2019
- TV market round-up: August 2019
- Rajar Q4 2023: Heart overtakes BBC Radio 1 in breakfast battle
- Rajar Q4 2023: Commercial radio hits record share of listening
- Rajar Q4 2023: Smart speaker listening jumps to highest share yet
- Rajar Q3 2023: Smart speaker listening share dips
- Rajar Q3 2023: BBC claws back share of listening
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
- Black Friday: who to target?