17 Feb 2022 | Omar Oakes
Five hot takes from the latest consumer magazine data by ABC.
An increase in working-from-home during the pandemic appears to be benefiting circulation figures for Home Interest magazine brands.
Condé Nast's tech and science monthly Wired suffered a 13.3% annual decrease in its combined print and digital circulation.
The news and current affairs market leader The Economist has grown 14% year on year as a digital title to just under a million for average circulation.
All magazine brands in the TV listings market suffered circulation declines compared to the same period last year.
Bauer title Take A Break has the highest total circulation in the women's weeklies market, according to latest ABC figures.
Several Women's Lifestyle titles have experienced double-digit digital growth in the last year.
The latest consumer magazine audience data have been released today, offering insight into how readerships have been impacted across different stages of the Covid-19 pandemic in the UK.
The move towards more flexible working during the pandemic appears to be reflected in more home interests being cultivated, leading to circulation increases for cookery and gardening titles.
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